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Rewards - Sense of Mission

A measure of a person’s sense of purpose in his or her life.

This is a measure of the importance and commitment to one’s personal ideals, goals and principles.  They crave a higher purpose to their work – beyond the day-to-day activities leading to monetary success.

Responds to: corporate mission and goals, commitment to ideals, higher purpose to their work beyond profits

Salesperson Example: A corporate vision that has a positive impact on society is greatly valued by these salespeople. They desire to align with the corporate mission in a personal manner. This mission manifests itself in their commitment to attain goals complementary to the corporate mission.

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