Goal:  Utility and what is useful.

Passions:
• Utilizing resources to accomplish results
• Gaining a measurable return on all investments
• Creative application of resources
• Capitalism

Characteristics:
• Practicality in all areas of life, both time and resources
• Surpassing others in attainment of wealth or conservation of wealth
• Tremendous ability to maximize resources
• Judges and rejects that which is a waste of resources
• Very aware of return on investment of personal time and resources
• Efficient
• Sensitive to wastefulness of resources and time

Utilitarians enjoy careers and activities that contain the following ingredients:
• Efficiency
• Practicality
• Pay for individual performance
• Pay proportionate to effort
• Bonuses and incentives
• Ability to gain a rewarding return on investment of their time, talent and resources

Traditional << Previous Motivation